Berkley PowerBait Power Jerk Shad White Ice

The Berkley PowerBait Power Jerk Shad is a 5" split tail baitfish imitator that catches fish just about anywhere.Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!FeaturesA truly versatile jerk bait with an improved hook keeper for higher hook up ratioFish weightless near the top of the water or with insert weights to get down into the heavy coverTry it on a Texas or Carolina rig, or on a swing head or football jig to mimic shad feeding on the bottom